Annual Information
A clearer organizational purpose
In 2023, Pacific Battleship Center continued refining its mission around the idea of freedom of the seas and the role of the Surface Navy in security, trade, humanitarian response, technology, and public service. The framework helped connect activities that could otherwise appear unrelated: preserving IOWA, serving veterans, educating students, supporting emergency preparedness, producing LA Fleet Week, and developing a national museum.
This was more than branding. A clear public purpose helps determine which programs to build, which partnerships to pursue, how to allocate limited resources, and how to explain the organization to donors and visitors.
The first National Museum exhibit opened
Pacific Battleship Center opened “U.S. Navy — Stewards of the Sea,” in partnership with the U.S. Navy as the first exhibition formally identified with the National Museum of the Surface Navy. The exhibit explored the relationship between sailors, naval operations, the marine environment, and scientific understanding.
Its importance was both interpretive and institutional. Visitors encountered a story that extended beyond IOWA’s own service record. At the same time, the organization gained real experience designing and delivering content for a museum intended to represent the entire Surface Navy.
Attendance and program activity accelerated
Battleship IOWA welcomed 135,714 visitors in 2023, a 33 percent increase reported in the annual review. Youth participation reached 9,717. The organization delivered 9,171 direct services and hosted 2,505 on-site groups and programs.
LA Fleet Week brought more than 100,000 visitors to the waterfront through more than 110 events. These numbers describe an institution being used in many ways: toured by travelers, used by educators, activated for veterans and community programs, and integrated into regional civic life.
Preservation was tested by real conditions
The year’s preservation work included moving four approximately 1,900-pound projectiles into the Turret One shell deck, preparing bridge-wing areas, improving shipboard facilities, and continuing the daily cycle of maintenance. Severe weather, including Tropical Storm Hilary, tested mooring, drainage, emergency response, and operational readiness.
That experience reinforced a principle familiar to every ship operator: preservation is readiness. The inspections, systems, training, communication, and teamwork developed during ordinary days determine how well a historic vessel responds when conditions become abnormal.
The crew remained the operating system
A crew of 478 volunteers contributed 51,651 hours in 2023, valued at more than $1.54 million. The annual report noted that 43 percent of active volunteers were veterans and 61 percent were age 55 or older.
Those figures reveal a second mission embedded in the operating model. Volunteering preserved the ship, but it also created purpose, camaraderie, skills, and a place for people to contribute experience that might otherwise be lost.
Financial and supporter growth supported expansion
Revenue reached approximately $6.62 million in 2023. The Plank Owner community grew to more than 12,400 registered supporters, expanding the national constituency around the Surface Navy Museum initiative.
Internal year-end correspondence also shows an organization actively aligning department priorities, strategic planning, preservation funding, development strategy, national campaign materials, veterans partnerships, and future exhibits. The public results were supported by substantial behind-the-scenes coordination.
The waterfront future became more coordinated
Planning for the museum’s long-term relationship with the redeveloping LA Waterfront continued to advance. Aligning ship access, future shoreside facilities, visitor circulation, exhibits, events, and neighboring development required years of coordination among Pacific Battleship Center, the Port of Los Angeles, designers, funders, and community partners.
Large cultural projects rarely move in a straight line, but by the end of 2023 the organization had progressed from a broad national-museum concept toward coordinated physical and interpretive planning.
Why 2023 mattered
The defining theme of 2023 was conversion: strategy into exhibits, partnerships into services, preservation plans into physical work, supporters into a national community, and a broader mission into measurable activity.
By year’s end, the National Museum of the Surface Navy was no longer only a future idea. Visitors could see its interpretive direction aboard IOWA, while Pacific Battleship Center could point to stronger attendance, broader programs, a growing supporter base, and a clearer institutional path.
Research basis and further reading
• Pacific Battleship Center 2023 Annual Report; education, National Museum, and LA Fleet Week materials
• Pacific Battleship Center internal year-end strategic and operational correspondence

Limited time only beginning on September 5, 2026!
Kids Board Free
In the all-new Life of a Sailor experience, kids become sailor recruits, building their skills, following the story of a famous sailor, and joining Vicky the Dog on a scavenger hunt through Battleship IOWA.
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